To use Outbrain Conversion API, you'll need to add a Conversion Rule first in your Outbrain Account.
To do so, log in to your Outbrain Account and click on the “Conversion” option:
Then Click on "Create Conversion":
The Conversion Rule will showup below:
Conversion Rule will also show up in Visiopt. Select any of the Conversion Rules and the conversion will be pushed on the selected Conversion Rule (to see this, please refer to Step 6 below).
STEP 1: Create or edit a campaign.
STEP 2: On, Step 4 of the campaign set up select your goal, then below check the “Conversion API” option and Click on the “Save & Continue To API Set Up” button:
STEP 3: Select the “Outbrain Ads” tab:
STEP 4: Log in with your Outbrain account (if you're already logged in proceed to the next step):
STEP 5: Select "Ad Account ID" and click on the "+ Add Goal" button:
STEP 6: Select Conversion Action and Conversion Page and click on "Save Campaign":
The Outbrain Conversion API is now connected, you need to add parameters to your AdURL:
STEP 7: 7 Ad URL parameters:
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visi_source=outbrain
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campaign_id=YOUR-ID-NUMBER
Example of an Ad URL: www.mysite.com/lander.php
Example of the Ad URL with parameters: https://ztrackingsystem.com/taboola_new/landing.php?visi_source=outbrain&campaign_id=your-id-number
Taboola conversions will show up in the Outbrain account as shown below:
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