Button Tracking in Visiopt

Overview

This Standard Operating Procedure (SOP) provides instructions on how to set up and track button or link clicks as conversion events within Visiopt. This feature is especially useful for affiliate marketers or scenarios where placing a pixel on conversion pages is not feasible.

Step-by-Step Instructions

Step 1: Select Button or Link as Conversion Event
 

1. Right-click on the button or Link

·   During the test setup, right-click on any button or link you want to track as a conversion event.

2. Open Options Menu

·   A menu of options will appear upon right-clicking.

Step 2: Track Button
 

1. Choose Track Button

·   Select "Track button" from the options menu.

2. Specify Button Details

·   New or Existing Button (0:18): Indicate whether it is a new or existing button.

·   Name the Button (0:18): Provide a name for the button for easy identification.

3. Save the Button

·   Click "Save" to confirm the tracking setup.

Step 3: Analyze Test Results
 

1. View Conversion Event

·   The button will now be available as a conversion event in your test results.

2. Track Button Clicks

·   The test results will accurately track button clicks as conversion events.

Step 4: Use Cases
 

1. Optimize for Button Clicks

·   This setup is particularly useful if you are an affiliate marketer testing a landing page but cannot place a pixel on the conversion pages.

2. Alternative Conversion Tracking

·   Optimize your tests based on button clicks instead of traditional pixel-based conversions.

Conclusion

By following these steps, users can effectively set up and track button clicks as conversion events within Visiopt. This feature provides an alternative method for conversion tracking, enhancing the flexibility and applicability of your tests.