Monitoring Active Tests in Visiopt

Monitoring Active Tests in Visiopt:

Overview

The Active Test section in Visiopt provides a streamlined way to monitor the progress and performance of your tests. This SOP will guide you through the functionalities of the Active Test section, enabling you to effectively track and analyze your tests.

Table of Contents

1. Introduction to Active Tests

2. Selecting a Test

3. Choosing a Report Type

4. Viewing Conversion Metrics

5. Analyzing Test Results

1. Introduction to Active Tests

Overview of Active Test Section

0:06 - The Active Test section gives you a quick and easy way to monitor the status and outcomes of any of your tests. This feature is essential for staying informed about your test performance in real time.

2. Selecting a Test

How to Select a Test

0:13 - To begin monitoring a specific test:

1. Navigate to the Active Test section.

2. Select the test you want to view from the list of active tests.

3. Choosing a Report Type

Types of Reports Available

0:13 - After selecting a test, you need to choose the type of report you want to view. Visiopt offers two types of reports:

• Conversion Summary: Displays the total number of conversions.

• Conversion Rate: Shows the conversion rate percentage.

Choose the desired report type from the options provided.

4. Viewing Conversion Metrics

Selecting the Conversion Page

0:26 - Next, you will need to select the conversion page to get detailed metrics:

1. Use the dropdown menu to choose the conversion page you want to analyze.

2. This selection will update the view to provide specific insights into your chosen conversion page.

5. Analyzing Test Results

Understanding Test Performance

0:26 - Once you have selected the conversion page, you will get a quick overview of key metrics:

• Control: Performance data for the original version of the page.

• Test Variant: Metrics for the variant being tested.

• Estimated Best Version: Analysis indicating which version is performing best.

Review these metrics to understand the effectiveness of your tests and make data-driven decisions.

Conclusion

The Active Test section in Visiopt is a vital tool for monitoring the performance of your tests. By selecting a test, choosing a report type, and analyzing conversion metrics, you can gain valuable insights and optimize your strategies for better results. Use this guide to effectively track and analyze your active tests in Visiopt.