Analyzing Trends in Visiopt

Analyzing Trends in Visiopt:

Overview

The Trends section in Visiopt provides valuable insights into how various metrics evolve over time. This SOP will guide you through the functionalities of the Trends section, helping you effectively monitor and analyze trends across your campaigns and tests.

Table of Contents

1. Introduction to Trends

2. Selecting Metrics

3. Adding or Removing Metrics

4. Benefits of Using the Trends Section

1. Introduction to Trends

Overview of Trends Section

0:06 - The Trends section in Visiopt displays trends over a specified period. This tool allows you to observe changes and patterns in any metric you choose to analyze, providing a comprehensive view of your performance over time.

2. Selecting Metrics

Choosing Metrics to Analyze

0:10 - To start analyzing trends, you need to select the metrics you want to monitor:

1. Locate the "Select Metrics" box in the Trends section.

2. Click on the box to view available metrics.

3. Adding or Removing Metrics

Customizing Your View

0:12- You can customize your trend analysis by adding or removing metrics:

1. In the "Select Metrics" box, check the metrics you want to add to your view.

2. Uncheck any metrics you wish to remove from your view.

3. The display will update to reflect your selections.

4. Benefits of Using the Trends Section

Comprehensive Analysis Tool

0:24 - The Trends section is an excellent tool for gaining a bird's eye view of your campaigns and tests. By visualizing how metrics change over time, you can:

• Identify patterns and trends.

• Make data-driven decisions.

• Optimize your campaigns and tests based on historical data.

Conclusion

The Trends section in Visiopt is a powerful feature for monitoring and analyzing the evolution of key metrics over time. By selecting and customizing the metrics you want to track, you can gain valuable insights and improve your overall strategy. Utilize this section to stay informed about the performance of all your campaigns and tests.