How Can I Control Winner Variations in Tests?

Once statistical significance is reached in a test, you can choose between manual or automatic winner setting. This means you can either set the winner manually, or Visiopt can automatically set the winner for you once statistical significance is reached in a test.

To choose between the two, go to the Settings page, then select the option “test control”. Where it says “How would you like to manage winner variations/versions?” select either Automatically or Manually.

NOTE: by default, this setting is set to “manually”